Senior Life Insurance Leads -
Work This Profitable Niche

Senior life insurance leads generated on qualified prospects from internet, direct mail and telemarketing companies will increase your sales.

Cash in on high commissions from annuity, single premium and universal life products targeting this market.

Learn the market demographics that produce results.  Master the art of acquiring interested consumers and you will have a rewarding career.

Find out how to target prospects based on age, household income and other key strategies and techniques designed to produce senior life insurance leads.

Most are going to be for final expense, annuities, medicare supplements and single premium whole life.

The primary source for these is direct mail programs.

Burial leads target people between 60 and 75 years old and household incomes between $15,000 and $50,000.

Sending mailers to ages younger will lower direct mail response rates.

Mail pieces sent to a senior with income below $15,000 will likely produce many leads on consumers unable to afford the monthly premiums.

A consumer with income above $50,000 will most likely have their final expenses already taken care of.

Marketing strategies targeting a prospect with household income above $50,000 will work well for insurance products like annuities and single premium sales.

A person with very high household income may very well be a good prospect for universal life products, annuities and single premium life policies.

The internet is becoming more popular with producers.

As more and more baby boomers reach retirement or reach 60 years of age or older, the number of seniors searching the internet for information grows.

Campaigns targeting prospects older than 64 are very profitable.

Medsup sales target any senior approaching 65 years of age.

Some of the hottest competition is found finding those consumers just turning 65 for medicare supplements.

There are really two market places for medsups.

One is those about to turn 65 and the other is those older than 67.

The second marketplace is different because they will have been on medicare for a couple of years and will start to experience premium increases.

Since all medigap policies are the same from company to company, the only difference between any two medigap supplement products from different companies is the monthly premium.

Telemarketing final expense and medicare leads are the most commonly used telemarketing leads within this market.

A very wise sales person once said that going where the money is, is where every agent should go.

Studies have shown that 75% of all the money in the Unites States is in the hands of people over 55.

Senior life insurance leads target this affluent segment.

› Senior Insurance Leads

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